Swiss Village prohibits tourists from taking photos—because the landscape is too beautiful

There is one place on earth where you are forced to leave the camera behind, and that’s if you are visiting this beautiful small village in the Swiss Alps.

The Swiss Alps is known for being one of the most beautiful places on earth—the majestic peaks, and the many glittering lakes that weave around snowy mountain tops and settle into fertile valleys make for beauty so unreal that it looks like a fairy tale.

Near the famous resort of St. Moritz, the commune of Bergün/Bravuogn lies one of the most scenic mountain villages in Europe. Taking photos here is strongly discouraged. The reason provided is that people may become envious of the beauty and even become quite despondent if they can’t actually be there.

It’s actually become a law adopted by the Bergün village council and approved by its Mayor. To deter visitors from taking photos in Bergün, they plan to implement a symbolic €5 fine for those caught breaking the new rules.

via Pitapixel

According to a statement by the Bergün tourism authority, “It is scientifically proven that beautiful holiday photos on social media make the viewer unhappy because they cannot be there themselves.”

“Bergün is beautiful, we don’t want to make people outside the community unhappy by sharing photos on social media. We cordially invite you to visit Bergün to experience it for yourself,” said Mayor Peter Nicolay. “I am very pleased that the inhabitants of Bergün have the happiness of all people at heart. That makes me very proud.”

©Adrian Michael

“In the background, of course, the idea is that everyone is talking about Bergün,” he told The Local. “So it’s a combination of both–we made the law and also there’s some marketing [aim] behind it,” Barandun added that it is unlikely that anyone will actually be fined for taking a photo in the village.

©YouTube Screenshot | Graubünden

To show that they were serious about the law, Bergün authorities removed photos of the village from its Facebook and Twitter accounts, and have declared their intention to remove them from the Bergün website too.

A few days ago, Mayor Nicolay spoke about the controversial photo ban in a promotional video. He now offers people a special permit to take photos when they visit Bergün.

 
STORY OF CONVICTION

Here’s what killed the most people during the 20th century. It’s shocking

Here’s what killed the most people during the 20th century. It’s shocking
Of all the plagues to ravage humanity, from the Black Death to cancer, one of the deadliest has ...
READ MORE >
 
Top Hot
Guide dog ‘dressed in gown and sach’ receives law degree with his blind owner
Guide dog ‘dressed in gown and sach’ receives law degree with his blind owner
We have heard of dogs receiving medals for their service, but have you heard of dogs receiving degrees? ...
READ MORE >
Monkey shot in face miraculously survives after kind lady takes him to vet in time
Monkey shot in face miraculously survives after kind lady takes him to vet in time
A monkey was discovered with an arrow stuck into his face going all the way into his back. ...
READ MORE >
Remember little boy addicted to smoking? Check him now after ‘play therapy session’ at rehab
Remember little boy addicted to smoking? Check him now after ‘play therapy session’ at rehab
This little boy smokes 40 cigarettes or two packs per day and his health is affected badly, until ...
READ MORE >
 
 
Truth Stories
Since 1999, China has experienced the most concerted campaign of propaganda and disinformation that the world has ever ...
READ MORE >
Since 1999, China has experienced the most concerted campaign of propaganda and disinformation that the world has ever ...
READ MORE >
 
RELATED